Repositioning · Project
Repositioning is for companies whose category shifted, whose buyers changed or whose story has gone stale. We find the new position with your leadership, keep the equity your brand has already earned, and change only as much as the market requires.
01 · Choose your scope
Websites built by a Lovable Certified Expert in website building.
02 · How we decide
The position comes first, because every other change depends on it. Then we look at how many assets need to move and how fast. The visual identity changes only if the old one can't carry the new position. Most clients need less redesign than they expect and more rewriting.
03 · Recent work
Recruitics
A recruitment marketing business, repositioned from agency to software company, with the team trained to run the new go-to-market.
Talivity
An HR tech marketplace, rebranded as an industry authority, with search campaigns under $1 per acquisition.
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04 · Questions
