Talivity
Repositioned a marketplace into an enterprise HR tech authority through a full rebrand, packaged pricing, events-led demand, and AI-driven content.
Complete rebrand and rename
Packaged pricing model
Events-led demand engine
Talivity was outgrowing its marketplace origins. The business model, the brand, and the buyer all needed to shift toward enterprise HR decision-makers, but the infrastructure wasn't there yet.
We led a repositioning across pricing, positioning, and brand, guiding a complete rebrand and rename, multiple website builds, an events-led demand model, AI-driven content and marketing implementation, and a consulting-led pivot aligned to enterprise HR decision-makers.
Talivity shipped with a new name, a differentiated brand, a packaged pricing model, an events-led demand engine, AI-driven content and marketing systems, and positioning as a trusted authority in talent intelligence.
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