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Healthcare

AllCare Health

Built an AI customer service chatbot that centralized institutional knowledge, and a member portal prototype with AllCare's innovation team.

AI service chatbot deployed and centralizing knowledge

Member portal prototype built with AllCare's innovation team

About the Client

AllCare Health is a regional healthcare organization navigating the operational and experience demands of a complex, regulated environment. They engaged Awestruck Labs across two separate initiatives: one focused on internal operations, the other on the member-facing digital experience.

Project 01

AI Service Assistant

AI assistant deployed · Centralized knowledge · Faster, consistent service

Context

AllCare's customer service team was running on spreadsheets and tribal knowledge. Member questions took longer than they should have, and answers varied agent to agent.

Approach

We designed and built an AI service assistant that centralized institutional knowledge into a single source of truth, replacing manual spreadsheet lookups and giving agents a consistent answer layer.

Outcome

Service agents began answering faster and more consistently, reducing operational friction and raising the floor on service quality across the team.

Project 02

Member Portal Prototype

Member portal prototype · Built with the innovation team · Future member experience

Context

AllCare's member-facing experience hadn't kept pace with member expectations. Dense healthcare information was hard to navigate, and AllCare's innovation team needed a working prototype to test a future member experience.

Approach

We built a member portal prototype focused on usability, accessibility, and future-ready design, translating complex healthcare information into a clearer, more intuitive interface.

Outcome

AllCare's innovation team gained a working prototype of the future member experience to guide later build decisions.

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